The Dyson Pure Cool™ purifier – Overview

Explore the Dyson Pure Cool

Healthier, cleaner home

Sometimes the things that cause the most harm are the ones we can't even see. Germs from a sneeze can travel up to 6 metres

Automatically cleans a whole room properly, capturing 99.95% of harmful pollutants.

The AHAM AC1-2015 standard sets out how air cleaner manufacturers can define their performance by “the relative reduction of particulate matter suspended in the air in a specified test chamber”. This means their performance is based on cleaning efficiency rates only. We design our purifying fans to go beyond test chamber conditions and focus on real home conditions – this is more than just having an efficient filter. When Dyson engineers set out to design a purifying fan, their research concluded that to clean a whole room properly, you also need to sense pollution events automatically; capture ultrafine pollutants; and project cleaner air around the room using Air Multiplier™ technology. The Dyson purifying fan is designed and tested to do all of this.20

20 Tested to Dyson internal test method TM-00003711 in a 27m2 room. 'Harmful' / 'Ultrafine' pollutants refers to airborne particles as small as 0.1 microns (tested to EN1822).

Pollutants can build up inside your home. But you can't always see them.

Learn more about indoor pollution




Germs from a sneeze can live up to 45 minutes

Harmful, ultrafine particles can be found throughout the home, these include…


PM 10

Pollen and allergens

PM 5.0

Bacteria and mould

PM 2.5

Industrial emissions


Ultrafine particles


Carpets, rugs and flooring

Ozone Gases

Household fumes and cooking

Benzene and VOCs

Cleaning products and scented candles

Nitrogen Dioxide

Gas hobs and cooking fumes

Dyson purifying fans sense and capture pollution, then project purified air throughout your whole room. 


Senses and reports particles and gases. In real time.23

Germs from a sneeze can have 40,000 friends

Sealed filtration system. Captures 99.95% of particle pollutants as small as 0.1 microns.1

Intelligently control and monitor your air quality, with the Dyson Link app.

Control your Dyson Pure Cool™ purifying fan and quickly monitor air quality indoors and out – direct from your device. Schedule, remote control and personalize your machine.14

Projects purified air around the whole room using Air Multiplier™ technology. Mixes and circulates the air, to reach every corner of the room.20

Download the Dyson Link app