Hair care
Shop our full range of hair dryers, stylers, straighteners, formulations and accessories.

Introducing Jasper plum – new to Dyson Beauty
Gift some of our latest, most advanced technology, now in shimmering soft purple. Available for a limited time.


Our most powerful1, yet lightest2 hair dryer
Precision drying for a smoother finish. More shine.3 No heat damage.

Discover Dyson attachments and accessories
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Choose from a range of accessories, Dyson-engineered in every detail. Uncover brushes and bags, combs, clips and cases, chargers and travel pouches.
Your style, your way
Discover inspiring styling content created by our Dyson Beauty owners.
How-to create the perfect hair style
See how to get the most out of Dyson technology and try something different with your styling tools.
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Create a voluminous straight style for short to medium hair using the Dyson Airstrait™ straightener
Achieve a polished every-day style, made easy with the Dyson Supersonic r™ hair dryer
See how to create a swishy, volumised 90s look with the Dyson Airwrap i.d.™ Multi-styler and dryer
Tried and tested
We’re obsessed with the science behind hair, and use it to engineer our technology.
No guesswork. No gimmicks. Just tried and tested science.1When used in wet to dry mode.
2Thermal damage measured by hair strength, when creating an equivalent straight style using minimal heat. Testing on flexing vs. solid plates.